Street painting has been recorded throughout Europe since the 16th century. Street Painters, (also called chalk artists) a name these performance artists are most commonly called in the USA are historically called I Madonnari in Italy because they recreated images of the Madonna. In England they are called Screeversand in Germany Strassenmaler.
3D Street art is often used in marketing campaigns because it has the potential to draw a crowd and stare at your advertisement for some time. It is also important to note that it is more-or-less an eco-friendly form of communication.
Today there are still only a handful of artists across the world capable of creating 3d street art including Kurt Wenner, Julian Beever, Manfred Stader and Edgar Muller.
Below are some great examples of 3D street art (some marketing and some are not) that will help inspire your next campaign!